Page 343 - Anantmaya Handbook 2020 - 2021

5. How impotant is Font, syle & lettering in adding

aesthetics?

Oh wow, you're asking a calligrapher here so I am a huge believer in the power of Type! I have
attached a screenshot of the same piece where all I've done is change the fonts on the names - and
all too fairly similar script fonts. Yet you can see how different vibe is between each of the three
pieces, and imagine what type of wedding each one represents, from girly and sweet to organic

and romantic to little more playful and modern.

ANANTMA Y A 343